The USN Muscle-Up Challenge is a 12-week muscle transformation competition where participants aim to gain the most lean or bulk muscle mass.
Start date: 1st July 2025End date: 23rd September 2025
Submission page must be present in progress photos.
• Kes 100,000 cash for the main winner
• Kes 25,000 for the People’s Choice winner
• Kes 10,000 for the Social Media winner
• Top 5 competitors receive 1-Year USN Ambassador Contracts (Kes 120,000 in annual supplement allowance)
• The Top 5 will be chosen based on the best visual 12-week muscle transformations submitted. They will also receive USN Brand Ambassador contracts valued at 120k each.
• The results will be verified by a panel of experts and the winner announced at a prize giving event.
• The winner of the challenge will be the face of USN Hardcore for the next year and will have to represent the company's values.
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